Originally started as a class presentation, this project grew into a collaboration between myself, UNC’s Kenan-Flagler Business School, the Hussman School of Journalism and UNC Blue Sky Innovations (previously Reese Innovation Lab) to research and produce three multimedia packages in the style of Vox’s short-form video explainers.

After shooting over 70 hours of footage, making two cross country trips and the creation of one LLC, UNC Blue Sky Innovations published a series of social content spearheaded by three videos focused on the explaining the following: NFTs, the Metaverse and Artificial Intelligence.

Recognized by the Hearst Journalism Awards Program as 1st Place video for Innovative Storytelling as well as Multimedia Story of the Year.

Also mentioned in TV News Check.

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The second episode in the Innovation Insight series focused on recent popular investments by companies such as Meta and Microsoft into the “metaverse”.

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